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DIGITAL MARKETING WITH AI
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4.4 (2165 Ratings)
Digital Marketing with AI is one of the fastest-growing career domains, combining traditional digital marketing strategies with Artificial Intelligence, Generative AI,automation, predictive analytics, and data-driven decision-making. This course equips learners with the skills to plan, execute, optimize, and automate digital marketing campaigns using modern AI-powered tools. The program is designed for students, entrepreneurs, marketing professionals, freelancers, content creators, business owners, and career changers who want to become AI-enabled Digital Marketing Specialists.
Duration of Training : 40 Hours
Batch type : Weekdays/Weekends
Mode of Training : Classroom/Online/Corporate Training
Detailed Syllabus • Hands-on Labs • Assignments • Projects
Overview
The Syllabus
Curriculum Designed by Experts
Course Overview
Digital Marketing with AI is one of the fastest-growing career domains, combining traditional digital marketing strategies with Artificial Intelligence, Generative AI,automation, predictive analytics, and data-driven decision-making. This course equips learners with the skills to plan, execute, optimize, and automate digital marketing campaigns using modern AI-powered tools.
The program is designed for students, entrepreneurs, marketing professionals, freelancers, content creators, business owners, and career changers who want to become AI-enabled Digital Marketing Specialists.
Learning Outcomes
• Understand Digital Marketing fundamentals
• Master SEO, SEM, Social Media, Email & Content Marketing
• Use AI tools for content creation and campaign optimization
• Execute Google Ads and Meta Ads campaigns
• Create AI-powered marketing automation workflows
• Analyze campaign performance using analytics tools
• Generate high-converting marketing content with AI
• Build an end-to-end digital marketing strategy
• Become job-ready as an AI Digital Marketing Professional
Prerequisites
• Basic Computer Knowledge
• Internet Browsing Skills
• MS Office / Google Workspace Basics
• Basic English Communication Skills
• No Coding Knowledge Required
• Basic Business Knowledge (Preferred)
Fundamentals
• Introduction to Digital Marketing
• Traditional vs Digital Marketing
• Marketing Funnel
• Customer Journey
• Branding Fundamentals
• Buyer Persona
• Lead Generation Concepts
• Marketing Channels
• Digital Marketing Strategy
• Introduction to Artificial Intelligence
• Generative AI Fundamentals
• Prompt Engineering Basics
• AI Ethics in Marketing
• Marketing Automation Overview
• Performance Marketing Concepts
Core Technical Topics (Main Syllabus)
Core Technical Topics (Main Syllabus)
Module 1: Digital Marketing Foundations
• Digital Marketing Ecosystem
• Website Fundamentals
• Domain & Hosting Basics
• Landing Pages
• Conversion Funnel
• Marketing KPIs
• Competitor Analysis
• Digital Marketing Planning
• Campaign Lifecycle
• Marketing Strategy Development
Module 2: Search Engine Optimization (SEO)
• Keyword Research
• Search Intent
• On-Page SEO
• Off-Page SEO
• Technical SEO
• Local SEO
• Mobile SEO
• E-commerce SEO
• SEO Audits
• Link Building
• Google Search Console
• AI-Powered SEO Optimization
Module 3: Search Engine Marketing (SEM)
• Google Ads Overview
• Campaign Types
• Search Campaigns
• Display Campaigns
• Video Campaigns
• Shopping Campaigns
• Performance Max
• Keyword Planner
• Bidding Strategies
• Ad Extensions
• Conversion Tracking
• AI-Based Campaign Optimization
Module 4: Social Media Marketing
• Facebook Marketing
• Instagram Marketing
• LinkedIn Marketing
• X (Twitter) Marketing
• YouTube Marketing
• Pinterest Marketing
• Social Media Content Planning
• Social Media Calendar
• Community Management
• Social Media Analytics
• AI Content Scheduling
• AI Caption & Hashtag Generation
Module 5: Content Marketing
• Content Strategy
• Blog Writing
• Website Content
• Copywriting
• Storytelling
• AI Blog Generation
• AI Content Optimization
• Video Scripts
• Content Repurposing
• Editorial Calendar
Module 6: Email Marketing
• Email Campaign Setup
• Subscriber Lists
• Segmentation
• Email Templates
• Drip Campaigns
• Personalization
• A/B Testing
• Automation Workflows
• AI Email Writing
• Email Analytics
Module 7: AI for Digital Marketing
• Generative AI for Marketing
• Prompt Engineering
• AI Content Creation
• AI Image Generation
• AI Video Creation
• AI Voice Generation
• AI Chatbots
• AI Marketing Automation
• AI Customer Support
• AI Analytics
• AI Campaign Optimization
• AI Market Research
Module 8: Marketing Analytics
• Google Analytics
• Google Tag Manager
• Conversion Tracking
• Goal Setup
• Dashboard Creation
• Campaign ROI
• Attribution Models
• User Behavior Analysis
• Performance Reports
• AI Predictive Analytics
Module 9: E-Commerce Marketing
• Shopify Marketing
• WooCommerce Marketing
• Product SEO
• Product Ads
• Shopping Campaigns
• Marketplace Marketing
• Cart Abandonment
• Customer Retention
• AI Product Description Generation
• AI Sales Forecasting
Module 10: Marketing Automation
• Lead Capture
• CRM Integration
• Marketing Workflows
• Lead Scoring
• Customer Segmentation
• Automated Email Campaigns
• WhatsApp Automation
• AI Workflow Automation
• Campaign Scheduling
• Customer Journey Automation
Module 11: Freelancing & Personal Branding
• Building a Portfolio
• LinkedIn Optimization
• Freelance Platforms
• Proposal Writing
• Client Communication
• Personal Branding
• AI Portfolio Creation
• Agency Workflow
• Client Reporting
• Pricing Strategies
Hands-On Labs
• Create a Digital Marketing Strategy
• Build an SEO-Optimized Website
• Perform Keyword Research
• Configure Google Search Console
• Launch Google Ads Campaigns
• Create Meta Ads Campaigns
• Build LinkedIn Marketing Campaigns
• Create AI-Generated Blog Posts
• Design Social Media Content with AI
• Generate AI Marketing Images
• Create AI Video Advertisements
• Set Up Email Automation Campaigns
• Configure Google Analytics
• Track Campaign Conversions
• Build Marketing Dashboards
• Create WhatsApp Marketing Automation
• Generate AI-Based Marketing Reports
• Optimize Campaign Performance Using AI
Assignments
• Perform Website SEO Audit
• Build a Content Marketing Calendar
• Launch Google Search Campaign
• Create Social Media Campaign Plan
• Generate AI-Based Marketing Content
• Optimize an Existing Website for SEO
• Design an Email Marketing Funnel
• Create Marketing Automation Workflow
• Analyze Campaign Performance Reports
• Develop a Complete Digital Marketing Strategy
Mini Projects
• Local Business Digital Marketing Campaign
• E-Commerce SEO Optimization
• AI Content Marketing Campaign
• Google Ads Lead Generation Campaign
• Social Media Branding for a Startup
• Marketing Automation for a Small Business
Capstone Projects
Project 1
Complete Digital Marketing Strategy for an E-Commerce Company
Project 2
AI-Powered Marketing Campaign for a Startup
Project 3
SEO + SEM + Social Media + Email Marketing Implementation
Project 4
End-to-End Lead Generation & Marketing Automation Solution
Real-Time Job Scenarios
• Improve website ranking using SEO.
• Reduce Google Ads cost while increasing conversions.
• Increase social media engagement with AI-generated content.
• Build a lead generation funnel for a service-based business.
• Recover abandoned shopping carts through email automation.
• Optimize Meta Ads targeting for better ROI.
• Create AI-powered content for daily marketing campaigns.
• Analyze campaign performance using Google Analytics.
• Manage multiple client marketing campaigns simultaneously.
• Present monthly marketing reports to stakeholders.
• Launch a new product marketing campaign.
• Handle client change requests and campaign optimization.
Troubleshooting Scenarios
• Website not ranking on search engines.
• Google Ads campaign rejected.
• Low ad Quality Score.
• Poor social media engagement.
• High website bounce rate.
• Email campaign delivery failures.
• Low email open and click-through rates.
• Conversion tracking not working.
• Landing page conversion issues.
• AI-generated content requiring human refinement.
• Marketing automation workflow failures.
• Declining campaign ROI.
Industry Tools
• ChatGPT
• Google Gemini
• Claude AI
• Microsoft Copilot
• Google Ads
• Google Analytics 4 (GA4)
• Google Tag Manager
• Google Search Console
• Google Keyword Planner
• Meta Ads Manager
• LinkedIn Campaign Manager
• Canva AI
• Adobe Express AI
• CapCut AI
• Mailchimp
• HubSpot CRM
• Zoho CRM
• Buffer
• Hootsuite
• Semrush
• Ahrefs
• Ubersuggest
• WordPress
• Shopify
• WooCommerce
• Notion AI
• Trello
• Jira
• Microsoft Excel
• Looker Studio
Best Practices
• Develop marketing strategies based on business goals and target audiences.
• Combine AI-generated content with human review to ensure quality and brand
consistency.
• Perform keyword research before creating SEO and paid campaigns.
• Monitor campaign performance continuously and optimize based on data.
• Use A/B testing for advertisements, emails, and landing pages.
• Follow search engine and advertising platform policies.
• Maintain consistent branding across all digital channels.
• Protect customer data and comply with privacy regulations.
• Build marketing automation workflows to improve efficiency.
• Track KPIs regularly and prepare actionable performance reports.
Certification Names
Recommended certifications include:
• Google Digital Marketing & E-commerce Professional Certificate
• Google Ads Search Certification
• Google Analytics Certification (GA4)
• HubSpot Digital Marketing Certification
• HubSpot Content Marketing Certification
• HubSpot Email Marketing Certification
• Meta Certified Digital Marketing Associate
• Semrush SEO Certification
• Microsoft Advertising Certification
• LinkedIn Marketing Labs Certification
• Salesforce AI Associate (Recommended for AI-enabled marketing careers)
Mock Interviews
Our mock interview process is designed to replicate interviews conducted by digital
marketing agencies, product companies, startups, e-commerce organizations, and consulting
firms.
Phase 1: Technical Assessment
• Digital marketing fundamentals.
• SEO, SEM, and social media concepts.
• Google Ads and Meta Ads campaign management.
• AI tools for marketing and content creation.
• Analytics and campaign optimization.
Phase 2: Scenario-Based Interview
Candidates solve practical marketing scenarios such as:
• Increasing website traffic through SEO.
• Optimizing paid advertising campaigns.
• Creating AI-assisted content strategies.
• Improving lead generation and conversion rates.
• Designing automated customer engagement workflows.
Phase 3: Practical Campaign Round
• Develop a complete digital marketing strategy.
• Build and optimize ad campaigns.
• Perform website SEO analysis.
• Generate AI-based content and marketing assets.
• Present campaign reports and recommendations.
Phase 4: HR & Communication Round
• Self-introduction.
• Portfolio and project presentation.
• Client communication simulation.
• Behavioral interview questions.
• Salary negotiation guidance.
Each mock interview concludes with detailed feedback, personalized improvement plans, and
repeated practice sessions to build confidence and maximize interview success.
Resume Preparation
We help candidates create professional resumes tailored for Digital Marketing Executive,
SEO Specialist,Performance Marketer, Social Media Manager, AI Marketing Specialist, and Digital Marketing Consultant roles.
Resume Preparation Includes
• Creating an ATS-friendly resume.
• Highlighting SEO, SEM, social media, analytics, and AI marketing skills.
• Showcasing live projects, campaign results, and portfolio links.
• Emphasizing certifications, tools, and measurable achievements.
• Optimizing resumes with recruiter-focused keywords.
• Building a professional LinkedIn profile and online portfolio.
• Conducting one-on-one resume review sessions with multiple revisions.
Tools Covered
ChatGPT, Gemini, Claude, Canva AI, Jasper AI, Copy.ai, SurferSEO, Semrush, Ahrefs,
HubSpot AI, Mailchimp AI, Tidio AI, ManyChat, Pika Labs, RunwayML, PowerBI AI, Zapier
AI, Make.com, Hotjar AI & more.
Placement Assistance - Through Our 850+ Hiring Partners
Our placement assistance program prepares candidates for opportunities with digital marketing agencies, product companies, e-commerce organizations, startups, IT companies,consulting firms, media agencies, and enterprise marketing teams.
Placement Support Includes
• Career counseling and digital marketing skill-gap assessment.
• Hands-on experience through live campaigns and industry projects.
• Resume and LinkedIn profile optimization.
• Technical, managerial, and HR mock interviews.
• Communication, presentation, and client interaction training.
• Regular interview scheduling through our network of 850+ hiring partners.
• Guidance on portfolio presentation, offer evaluation, and salary negotiation.
• Continued placement assistance until candidates secure suitable employment, subject to individual performance and employer hiring requirements.
Upcoming BATCHES
| Start Date | Time | Day | Mode | Enroll Now |
|---|---|---|---|---|
| 23/05/2026 | 10:00 AM TO 10:30 AM | Weekend | Online | Enroll Now |
Enquire Now
Why Radical Technologies
Live Online Training
Highly practical oriented training
Installation of Software On your System
24/7 Email and Phone Support
100% Placement Assistance until you get placed
Global Certification Preparation
Trainer Student Interactive Portal
Assignments and Projects Guided by Mentors
And Many More Features
Course completion certificate and Global Certifications are part of our all Master Program
Live Classroom Training
Weekend / Weekdays / Morning / Evening Batches
80:20 Practical and Theory Ratio
Real-life Case Studies
Easy Coverup if you missed any sessions
PSI | Kryterion | Redhat Test Centers
Life Time Video Classroom Access ( coming soon )
Resume Preparations and Mock Interviews
And Many More Features
Course completion certificate and Global Certifications are part of our all Master Program
Self Paced Training
Self Paced Learning
Learn 300+ Courses at Your Own Time
50000+ Satisfied Learners
Course Completion Certificate
Practical Labs Available
Mentor Support Available
Doubt Clearing Session Available
Attend Our Virtual Job Fair
10% Discounted Global Certification
Course completion certificate and Global Certifications are part of our all Master Program
Like the Curriculum ? Let's Get Started
Global Certification
Radical Technologies is the leading IT certification institute in Kochi, offering a wide range of globally recognized certifications across various domains. With expert trainers and comprehensive course materials, it ensures that students gain in-depth knowledge and hands-on experience to excel in their careers. The institute’s certification programs are tailored to meet industry standards, helping professionals enhance their skillsets and boost their career prospects. From cloud technologies to data science, Radical Technologies covers it all, empowering individuals to stay ahead in the ever-evolving tech landscape. Achieve your professional goals with certifications that matter.
career services
At Radical Technologies, we are committed to your success beyond the classroom. Our 100% Job Assistance program ensures that you are not only equipped with industry-relevant skills but also guided through the job placement process. With personalized resume building, interview preparation, and access to our extensive network of hiring partners, we help you take the next step confidently into your IT career. Join us and let your journey to a successful future begin with the right support.
At Radical Technologies, we ensure you’re ready to shine in any interview. Our comprehensive Interview Preparation program includes mock interviews, expert feedback, and tailored coaching sessions to build your confidence. Learn how to effectively communicate your skills, handle technical questions, and make a lasting impression on potential employers. With our guidance, you’ll walk into your interviews prepared and poised for success.
At Radical Technologies, we believe that a strong professional profile is key to standing out in the competitive IT industry. Our Profile Building services are designed to highlight your unique skills and experiences, crafting a resume and LinkedIn profile that resonate with employers. From tailored advice on showcasing your strengths to tips on optimizing your online presence, we provide the tools you need to make a lasting impression. Let us help you build a profile that opens doors to your dream career.
- Course Completed ?
- Need Interview Supports?
- Need Job Assistance?
- Came from Any Other Institute ?
- Join our Brush up Session & Get Support until You find a Job!
Radical Learning Eco-System
Exam simulator
Cloud SandBox
Hands - on Cloud Lab
Developer Coding Ground
Testimonials
Our Alumni
Online Batches Available for the Areas
Kochi | Fort Kochi | Mattancherry | Ernakulam | Marine Drive | Kakkanad | Palarivattom | Kadavanthra | Chullikkal | Elamakkara | Kochi Port | Vyttila | Aluva | Thrippunithura | Panampilly Nagar | Edappally | Kothad | Njarackal
Digital Marketing with AI Course Certification With Training In Kochi
At Radical Technologies, we are committed to providing world-class Azure Data Engineer Training in Bangalore, helping aspiring data professionals master the skills needed to excel in the rapidly growing field of cloud data engineering. As the leading institute for Azure Data Engineer Course In Bangalore, we offer comprehensive, hands-on training designed to meet the demands of today’s data-driven organizations.
Our Azure Data Engineer Training Bangalore program covers every aspect of the Azure Data Engineer Syllabus, ensuring that students receive in-depth knowledge of data architecture, data processing, and data storage on Microsoft Azure. Whether you prefer attending classes in-person or via Azure Data Engineer Online Training, Radical Technologies provides flexible learning options to suit your needs.
Our Azure Data Engineering Training is renowned for its practical, real-world approach. Students have access to an industry-leading Azure Data Engineer Bootcamp, which combines theory and hands-on labs to ensure they are fully prepared for their certification exams. The Microsoft Azure Data Engineer Training is tailored to cover all key topics, from data integration to security, and is led by experienced professionals who are experts in their field.
For professionals and organizations seeking Azure Data Engineering Corporate Training, we offer tailored courses that address specific business needs. Our Azure Data Engineering Corporate Training Course ensures that teams gain practical experience in building scalable, secure, and efficient data solutions on Azure.
At Radical Technologies, our Azure Data Engineer Courses are structured to ensure that both beginners and experienced professionals alike can enhance their knowledge. The Azure Data Engineer Certification Training offered here equips students with the skills and credentials needed to stand out in a competitive job market.
Our institute also offers the Azure Data Engineer Full Course, which provides a comprehensive pathway for mastering Azure Data Engineering concepts and techniques. We take pride in being one of the top Azure Data Engineer Institutes in Bangalore, with a proven track record of helping students achieve their Azure Data Engineering Certification.
Whether you are looking for Azure Data Engineer Training Online or prefer our in-person classes in Bangalore, Radical Technologies is your trusted partner for career advancement in data engineering. Join us today to enroll in the Best Azure Data Engineer Course and kick-start your journey towards becoming a certified data engineer.
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