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SEO, GEO & AEO
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4.5 (2547 Ratings)
SEO + GEO + AEO Training Course teaches learners how to improve website and content visibility across search engines, AI-powered platforms, and answer engines. Learn Technical SEO, Content SEO, Local SEO, AEO, GEO, AI Search Optimization, Schema Markup, and Analytics through practical, job-oriented training. Ideal for digital marketers, SEO professionals, content creators, freelancers, students, and beginners looking to build skills in modern search optimization.
Duration of Training :40 Hours
Batch type : Weekdays/Weekends
Mode of Training : Classroom/Online/Corporate Training
Detailed Syllabus • Hands-on Labs • Assignments • Support-Focused • Implementation
Overview
The Syllabus
Curriculum Designed by Experts
1. Course Overview
This program teaches students how to optimize websites and digital content for traditional search engines, AI-powered search platforms and answer engines.
The training covers the complete journey:
SEO → Technical SEO → Content SEO → Local SEO → AEO → GEO → AI Search Visibility → Analytics & Reporting
Key Learning Outcomes
• Build SEO strategies from fundamentals to advanced level.
• Perform technical SEO audits.
• Optimize websites and web pages for search engines.
• Develop keyword and content strategies.
• Optimize content for featured snippets and answer engines.
• Understand how AI-generated search results and citations work.
• Optimize content for AI search visibility.
• Implement structured data and schema markup.
• Analyze Google Search Console and analytics data.
• Measure SEO, AEO and GEO performance.
• Build practical SEO/GEO/AEO portfolios.
2. Prerequisites
• Basic computer and internet knowledge
• Basic understanding of websites is helpful
• Basic content-writing knowledge is beneficial
• No programming experience required
• Basic HTML knowledge is advantageous
Suitable for:
• SEO Professionals
• Digital Marketing Professionals
• Content Writers
• Digital Marketing Executives
• Website Developers
• Marketing Managers
• Business Owners
• Freelancers
• Students and Freshers
3. Fundamentals
Search Fundamentals
• How search engines work
• Crawling
• Indexing
• Ranking
• Search intent
• SERPs
• Organic vs paid search
• Search algorithms
• Ranking signals
SEO Fundamentals
• On-page SEO
• Off-page SEO
• Technical SEO
• Local SEO
• Mobile SEO
• International SEO
• E-commerce SEO
AEO Fundamentals
• What is Answer Engine Optimization?
• Search questions vs keywords
• Conversational queries
• Featured snippets
• People Also Ask
• FAQ optimization
• Direct-answer content
• Entity-based content
GEO Fundamentals
• What is Generative Engine Optimization?
• AI-powered search
• Generative search experiences
• AI citations and source selection
• Entity visibility
• Content authority
• AI-readable content
• Brand visibility across AI search
4. Core Technical Topics — Main Syllabus
Core Technical Topics — Main Syllabus
Module 1 — Keyword Research & Search Intent
• Keyword research fundamentals
• Short-tail keywords
• Long-tail keywords
• Informational keywords
• Commercial keywords
• Transactional keywords
• Navigational keywords
• Search intent mapping
• Keyword clustering
• Topic clusters
• Competitor keyword analysis
• Keyword difficulty
• Search volume
• SERP analysis
Practical Exercise
Build a complete keyword map for a business website.
Module 2 — On-Page SEO
• SEO-friendly URLs
• Title tags
• Meta descriptions
• Header tags
• Content structure
• Keyword placement
• Internal linking
• Image optimization
• Alt text
• Anchor text
• Content optimization
• Search intent alignment
• Content freshness
• E-E-A-T concepts
Module 3 — Technical SEO
• Website architecture
• Crawlability
• Indexability
• XML Sitemap
• Robots.txt
• Canonical URLs
• Redirects
• 301 / 302 redirects
• Broken links
• Duplicate content
• Pagination
• JavaScript SEO
• Mobile SEO
• Page speed
• Core Web Vitals
• HTTPS
• International SEO
• Hreflang
Module 4 — Content SEO
• SEO content strategy
• Topic clusters
• Pillar pages
• Supporting articles
• Content briefs
• Search-intent-driven writing
• Content optimization
• Content gap analysis
• Competitor content analysis
• Content refresh strategy
• Content cannibalization
• Programmatic SEO fundamentals
Module 5 — AEO — Answer Engine Optimization
• AEO strategy
• Question-based keyword research
• Conversational search
• FAQ optimization
• Featured snippet optimization
• People Also Ask optimization
• Question-and-answer content
• Direct-answer formatting
• Structured content
• Knowledge graph concepts
• Entity optimization
• Voice search optimization
• Zero-click search
Practical Focus
Create content designed to provide clear, concise and authoritative answers to user questions.
Module 6 — GEO — Generative Engine Optimization
• GEO strategy
• AI search ecosystem
• Generative search behavior
• AI-readable content
• Entity prominence
• Brand mentions
• Source credibility
• Citation opportunities
• Content authority
• Factual consistency
• First-party information
• Structured information
• Digital PR for AI visibility
• Monitoring AI search visibility
AI Search Platforms
Practical analysis of AI-powered search experiences such as:
• ChatGPT Search
• Google AI search experiences
• Microsoft Copilot
• Perplexity
• Gemini
Module 7 — Schema & Structured Data
• Structured data fundamentals
• Schema.org
• JSON-LD
• Organization schema
• Person schema
• Article schema
• Product schema
• LocalBusiness schema
• FAQ-related structured data
• Breadcrumb schema
• Review-related structured data
• Event schema
• Schema validation
• Rich-result eligibility
Module 8 — Local SEO
• Google Business Profile
• Local keyword research
• NAP consistency
• Local citations
• Local landing pages
• Reviews
• Local schema
• Map visibility
• Local content strategy
• Multi-location SEO
Module 9 — Off-Page SEO & Digital PR
• Backlink fundamentals
• Link quality
• Link relevance
• Link-building strategies
• Digital PR
• Guest posting
• Resource link building
• Broken-link strategies
• Brand mentions
• Unlinked mentions
• Competitor backlink analysis
• Toxic-link considerations
Module 10 — SEO Analytics & Reporting
• Google Search Console
• Google Analytics
• Organic traffic analysis
• Keyword performance
• CTR analysis
• Ranking analysis
• Conversion tracking
• Landing-page performance
• Search visibility
• SEO KPIs
• SEO dashboards
• Client reporting
Module 11 — AI-Powered SEO
• AI-assisted keyword research
• AI content research
• AI content briefs
• AI-assisted content optimization
• AI-generated SEO workflows
• Prompt engineering for SEO
• AI content quality control
• Fact-checking AI content
• Human editorial review
• AI-assisted competitor research
• Automated SEO reporting
Module 12 — Advanced SEO Strategy
• Enterprise SEO
• E-commerce SEO
• International SEO
• SaaS SEO
• Programmatic SEO
• Large-site SEO
• SEO migration
• Website redesign SEO
• SEO experimentation
• Content pruning
• SEO forecasting fundamentals
• SEO automation
• SEO governance
5. Hands-On Labs
Lab 1 — Complete Website SEO Audit
Audit a website for technical, on-page and content SEO.
Lab 2 — Keyword Research Lab
Build keyword lists and map them to search intent.
Lab 3 — Competitor SEO Analysis
Analyze competitor keywords, content and backlinks.
Lab 4 — On-Page Optimization Lab
Optimize titles, headings, URLs, content and internal links.
Lab 5 — Technical SEO Audit
Identify crawling, indexing, sitemap, canonical and redirect issues.
Lab 6 — Core Web Vitals Lab
Analyze page performance and identify optimization opportunities.
Lab 7 — Schema Implementation Lab
Create and validate structured data.
Lab 8 — AEO Optimization Lab
Optimize content for questions, featured snippets and answer-focused search.
Lab 9 — GEO Content Optimization Lab
Evaluate content for visibility and citation potential in AI-powered search.
Lab 10 — Local SEO Lab
Optimize a local business search strategy.
Lab 11 — SEO Analytics Lab
Analyze Search Console and Analytics data.
Lab 12 — AI-Powered SEO Lab
Build an AI-assisted SEO research and content workflow.
6. Assignments
1. SEO Fundamentals & SERP Analysis
2. Keyword Research Assignment
3. Search Intent Mapping
4. Competitor Keyword Analysis
5. On-Page SEO Audit
6. Technical SEO Audit
7. Internal Linking Strategy
8. Content Gap Analysis
9. Topic Cluster Creation
10. Meta Title & Description Optimization
11. Core Web Vitals Analysis
12. Sitemap & Robots.txt Assignment
13. Schema Markup Assignment
14. Featured Snippet Optimization
15. AEO Question Research
16. GEO Content Optimization
17. Local SEO Strategy
18. Backlink & Competitor Analysis
19. Search Console Performance Analysis
20. SEO Reporting Dashboard
7. Mini Projects
Mini Project 1 — Complete SEO Audit
Perform a complete audit of a live website covering:
• Technical SEO
• On-page SEO
• Content
• Links
• Performance
• Indexability
Mini Project 2 — E-Commerce SEO
Develop an SEO strategy for an e-commerce website covering:
• Product pages
• Categories
• Keywords
• Internal linking
• Schema
• Technical SEO
Mini Project 3 — Local Business SEO
Create a complete local SEO strategy including:
• Local keywords
• Google Business Profile
• Local landing pages
• Reviews
• Citations
• Local schema
Mini Project 4 — AEO Content Strategy
Build a question-driven content library designed around:
• FAQs
• Conversational queries
• Featured snippets
• People Also Ask
• Voice-search queries
Mini Project 5 — GEO Visibility Strategy
Develop a strategy to improve a brand’s visibility across AI-powered search experiences through:
• Entity optimization
• Authoritative content
• Brand mentions
• Structured information
• Citation-worthy resources
8. Capstone Projects
Capstone 1 — Complete SEO + AEO + GEO Strategy
Create a complete digital-search strategy for a business.
Deliverables
Research → SEO Audit → Keyword Strategy → Content Strategy → Technical SEO → AEO → GEO → Analytics
Students produce:
• SEO audit report
• Keyword master sheet
• Content calendar
• Topic clusters
• Technical SEO recommendations
• AEO content plan
• GEO strategy
• Schema recommendations
• Link-building strategy
• Measurement framework
• Final client presentation
Capstone 2 — Website SEO Transformation
Take an existing website and develop a complete optimization plan covering:
Before → Audit → Optimization Plan → Implementation → Measurement
9. Real-Time Job-Oriented Scenarios
Students practice scenarios such as:
1. Organic traffic suddenly drops.
2. Website pages are not getting indexed.
3. A website has duplicate-content problems.
4. Competitor rankings increase while your site declines.
5. Important pages have poor CTR.
6. Website migration causes ranking and traffic issues.
7. Product pages are not appearing properly in search.
8. A page ranks for the wrong search intent.
9. Website has poor Core Web Vitals.
10. Business wants to rank for local searches.
11. Content receives traffic but produces no conversions.
12. A client wants to increase featured-snippet visibility.
13. A brand wants greater visibility in AI-powered search.
14. AI-generated content requires SEO and factual-quality review.
15. Management wants a monthly SEO performance report.
10. Troubleshooting Scenarios
Scenario 1 — Traffic Drop
Analyze:
Search Console → Ranking changes → Technical issues → Algorithm-related possibilities → Content → Backlinks
Scenario 2 — Indexing Problem
Check:
• Robots.txt
• Noindex
• Canonical
• Sitemap
• Internal links
• Server responses
Scenario 3 — Ranking Cannibalization
Identify multiple pages targeting the same intent and develop a consolidation strategy.
Scenario 4 — Poor CTR
Analyze:
• Search intent
• Title
• Meta description
• SERP competition
• Search appearance
Scenario 5 — Website Migration
Troubleshoot:
• Redirects
• Canonicals
• Sitemap
• Internal links
• Indexation
• Ranking changes
Scenario 6 — AI Search Visibility
Review:
• Content authority
• Entity clarity
• Factual consistency
• Source quality
• Brand mentions
• Citation opportunities
11. Industry Tools
SEO & Technical SEO
• Google Search Console
• Google Analytics
• Google Trends
• Screaming Frog
• Semrush
• Ahrefs
• Moz
• Sitebulb
Performance
• Google PageSpeed Insights
• Lighthouse
• Chrome DevTools
Structured Data
• Schema.org
• Google Rich Results Test
• Schema Markup Validator
Content & Keyword Research
• Semrush
• Ahrefs
• Google Keyword Planner
• AnswerThePublic
• AlsoAsked
AI / GEO / AEO
• ChatGPT
• Google Gemini
• Microsoft Copilot
• Perplexity
• AI search monitoring and visibility tools
12. Best Practices
• Start with search intent, not just keywords.
• Create useful, original and factually reliable content.
• Build clear topic and entity relationships.
• Keep important pages crawlable and indexable.
• Use structured data where appropriate.
• Optimize for users rather than manipulating search systems.
• Maintain strong internal linking.
• Monitor technical SEO continuously.
• Measure business outcomes—not rankings alone.
• Treat AI-generated content as a draft requiring human review.
• Keep important business information consistent across authoritative sources.
• Regularly monitor both traditional search and AI-powered search visibility.
13. Certification Names
Possible certification pathways include:
• SEO Professional Certificate
• Advanced SEO Certification
• Technical SEO Certification
• Google Analytics Certification
• Google Ads Search Certification
• Semrush SEO Toolkit Certification
• HubSpot SEO Certification
• Advanced SEO + AEO + GEO Training Certificate
Third-party certification names and availability can change; course-completion certificates are separate from vendor certifications.
14. Mock Interviews
Technical + practical interview preparation covering:
• SEO fundamentals
• Keyword research
• Technical SEO
• On-page/off-page SEO
• AEO
• GEO
• Schema
• Google Search Console
• Analytics
• SEO audits
• Real-world troubleshooting
15. Resume Preparation
Build an SEO + AEO + GEO-focused resume highlighting:
• SEO audits
• Keyword research
• Technical SEO
• Content strategy
• AEO optimization
• GEO/AI-search optimization
• Analytics
• SEO tools
• Projects and measurable outcomes
Convert projects into professional, resume-ready project descriptions.
16. Placement Assistance
• SEO job-role guidance
• Resume optimization
• LinkedIn profile guidance
• Job-description analysis
• SEO interview preparation
• Technical mock interviews
• Portfolio development
• Freelancing/project guidance
• Client SEO case-study preparation
• Job application guidance
Target Job Roles
• SEO Executive
• SEO Analyst
• SEO Specialist
• Technical SEO Specialist
• SEO Consultant
• Content SEO Specialist
• Local SEO Specialist
• Digital Marketing Executive
• SEO Manager
• SEO Strategist
• AEO Specialist
• GEO / AI Search Optimization Specialist
• Search Marketing Analyst
• Organic Growth Specialist
Enquire Now
Why Radical Technologies
Live Online Training
Highly practical oriented training
Installation of Software On your System
24/7 Email and Phone Support
100% Placement Assistance until you get placed
Global Certification Preparation
Trainer Student Interactive Portal
Assignments and Projects Guided by Mentors
And Many More Features
Course completion certificate and Global Certifications are part of our all Master Program
Live Classroom Training
Weekend / Weekdays / Morning / Evening Batches
80:20 Practical and Theory Ratio
Real-life Case Studies
Easy Coverup if you missed any sessions
PSI | Kryterion | Redhat Test Centers
Life Time Video Classroom Access ( coming soon )
Resume Preparations and Mock Interviews
And Many More Features
Course completion certificate and Global Certifications are part of our all Master Program
Self Paced Training
Self Paced Learning
Learn 300+ Courses at Your Own Time
50000+ Satisfied Learners
Course Completion Certificate
Practical Labs Available
Mentor Support Available
Doubt Clearing Session Available
Attend Our Virtual Job Fair
10% Discounted Global Certification
Course completion certificate and Global Certifications are part of our all Master Program
Like the Curriculum ? Let's Get Started
Global Certification
Radical Technologies is the leading IT certification institute in Bangalore, offering a wide range of globally recognized certifications across various domains. With expert trainers and comprehensive course materials, it ensures that students gain in-depth knowledge and hands-on experience to excel in their careers. The institute’s certification programs are tailored to meet industry standards, helping professionals enhance their skillsets and boost their career prospects. From cloud technologies to data science, Radical Technologies covers it all, empowering individuals to stay ahead in the ever-evolving tech landscape. Achieve your professional goals with certifications that matter.
career services
At Radical Technologies, we are committed to your success beyond the classroom. Our 100% Job Assistance program ensures that you are not only equipped with industry-relevant skills but also guided through the job placement process. With personalized resume building, interview preparation, and access to our extensive network of hiring partners, we help you take the next step confidently into your IT career. Join us and let your journey to a successful future begin with the right support.
At Radical Technologies, we ensure you’re ready to shine in any interview. Our comprehensive Interview Preparation program includes mock interviews, expert feedback, and tailored coaching sessions to build your confidence. Learn how to effectively communicate your skills, handle technical questions, and make a lasting impression on potential employers. With our guidance, you’ll walk into your interviews prepared and poised for success.
At Radical Technologies, we believe that a strong professional profile is key to standing out in the competitive IT industry. Our Profile Building services are designed to highlight your unique skills and experiences, crafting a resume and LinkedIn profile that resonate with employers. From tailored advice on showcasing your strengths to tips on optimizing your online presence, we provide the tools you need to make a lasting impression. Let us help you build a profile that opens doors to your dream career.
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SEO, GEO & AEO Course Certification With Training In Bangalore
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Our Azure Data Engineer Training Bangalore program covers every aspect of the Azure Data Engineer Syllabus, ensuring that students receive in-depth knowledge of data architecture, data processing, and data storage on Microsoft Azure. Whether you prefer attending classes in-person or via Azure Data Engineer Online Training, Radical Technologies provides flexible learning options to suit your needs.
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At Radical Technologies, our Azure Data Engineer Courses are structured to ensure that both beginners and experienced professionals alike can enhance their knowledge. The Azure Data Engineer Certification Training offered here equips students with the skills and credentials needed to stand out in a competitive job market.
Our institute also offers the Azure Data Engineer Full Course, which provides a comprehensive pathway for mastering Azure Data Engineering concepts and techniques. We take pride in being one of the top Azure Data Engineer Institutes in Bangalore, with a proven track record of helping students achieve their Azure Data Engineering Certification.
Whether you are looking for Azure Data Engineer Training Online or prefer our in-person classes in Bangalore, Radical Technologies is your trusted partner for career advancement in data engineering. Join us today to enroll in the Best Azure Data Engineer Course and kick-start your journey towards becoming a certified data engineer.
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